From the trenches of fashion blogging to social media influencers – a candid conversation
Calli and Sam Beckerman, AKA the Beckerman Twins, have been working in the fashion industry since they attended the Fashion Institute of Technology, New York City, in 2004. Prior to launching their fashion blog in 2009 they ran a successful fashion label in New York with their sister, Chloe. Known for their unique style, bubbly energy and infectious j0ie de vie, Calli and Sam are key trailblazers in the evolution of fashion media.